Purple has always been shrouded in mystery. Early in history, purple dye had to be “milked” from snails in a process kept secret except to the few in the industry and only practiced at the outskirts of town. Each snail yielded only one precious drop of the white liquid that would turn to yellow, then green, then finally purple. Apart from killing thousands of the poor snails (it took 250,000 of them to make one ounce of dye), the fabrics being dyed also had to be steeped in urine.
Although purple today may not be relegated only to royalty, made from mysterious snails or worth its weight in gold like the original Tyrian purple, colors such as ultraviolet still carry an air of mystery and mysticism – whether being popular colors used in meditation or being associated with creative visionaries like Prince.
No matter what you associate ultraviolet with, I’m sure we can all celebrate purple’s history of capturing the human imagination, as well as the fact that we plebeians can afford it and are allowed by law to flaunt it in public! Whether you like the message that the world could use a bit of “visionary thinking” in 2018, or just like the hue, now’s the time to parade your purple in public!