Fashion in Tune: Saint Laurent

"Fashion in Tune" is a weekly column on FAST blog that discusses trends that connect the worlds of fashion and music. 


Saint Laurent, a fashion house long associated with dressing the music elite, once again shows just how seamlessly their androgynous aesthetic intertwines with the rock star. Following a 90's grunge inspired fall 2013 collection, designer Hedi Slimane gifted fashionable music lovers the Saint Laurent's Music Project ad campaign, featuring the likes of Courtney Love, Daft Punk, and Ariel Pink, just to name a few. The ad campaign, with a recent music video addition of the song "Next Time" performed by Curtis Harding, shows musicians in YSL pieces new and old,  expressing the timelessness of both fashion and rock & roll.
Mick and Bianca Jagger's wedding in 1971, both wearing YSL


Saint Laurent Music Project
Images via Tina Loves
Curtis Harding's song "Next Time" for the Saint Laurent Music Project

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Study in Aesthetics: Rick Owens and the Shadow of Helmut Lang

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Winter 2014 Speaker Series: PR X Fashion